One of our most devastating modern day ailments is the belief that speed is the penultimate determinant of success. How fast we build a company, how fast (or cheap) we can do something, and how quickly we can publish something all come to mind. Being first has its merits but, in most cases, you can boil it down to nothing more than a title of quickness rather than longevity or quality.
My joie de vivre (enjoyment of life) was missing. I could probably extrapolate this sentiment onto many of us, who have been battered by so many things out of our control ranging from political disarray to the invisible forces of COVID which have pushed us to change our behaviors. For me, I often counted myself as a person of limitless inspiration and grew worried about suddenly being lost at sea.
Momentum is such an important yet often underappreciated part of starting and seeing anything through. It provides us with this inexplicable energy and excitement that pushes aside limitations and (un)known difficulties. I’ve stopped everything to pursue something at any given moment, thinking “this is it, this is the best fucking idea ever!!!” A few weeks later, it would turn out that it wasn’t the best idea ever. The idea in question had been crumpled up and thrown to the side, alongside a proverbial overflowing trash can of crumpled up sheets of paper.
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Making It Up
Charis and Eugene talk at length about streetwear brand Chinatown Market deciding to rename themselves. This comes in response to people in the Asian American community expressing their concerns with the use of the name. Eugene and Charis discuss this situation in light of the current context of increased anti-Asian racism in North America as well as discussing whether personal wardrobes should carry sentimental value.
Charis and Eugene talk about worldbuilding as a visionary, collaborative practice as described by Ryan Madson in Strelka Mag—Wakanda being an example of worldbuilding. They also discuss NFTs: what they are, what the possibilities could be, what they hype is about.
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“As anything becomes ‘figured out’ and it becomes easier to do, it becomes less effective.”

— Emmett Shine, Pattern Brands

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