Making It Up 186:

The Comme des Garçons strategy and the continued rise of digital fashion

Charis and Eugene talk about the Comme des Garçons and Dover Street Market brand-development division called Dover Street Market Paris that is similar to an incubator for emerging brands. They also discuss digital fashion as seen in how Farfetch recently seeded influencers their latest lines of clothing via digital fashion items.

 

Timestamps

  • 00:04:40 CdG
  • 00:26:45 Digital fashion

 

Links

 

 

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